'Xbox 360 verkopen vastgelopen in Europa'
Het grootste probleem van deze te kleine doelgroep is dat er veel dezelfde games/genres zullen verschijnen: failing to break out of a small number of genres and thereby appealing to groups outside of hardcore gamer. Er komen dus geen nieuw geïnteresseerde gamers bij.
Ook de Wii krijgt kritiek want ondanks dat de console veel verkoopt krijgt Nintendo de 'schuld' van het feit dat een hoop developers goedkope, matige games maken. Andere developers, die wel willen investeren doen beter hun best: Some publishers are investing much less saying they will leave the platform drivers to Nintendo and ride their coat tails by spending very little on mediocre quality titles which will give some return.
On the other hand, the combination of lower development costs and fastest growing installed base confers significant economic advantages in publishing games for Wii relative to competitive consoles, and this has lead to some third-party publishers increasing investment levels in developing for the platform.
De PlayStation 3 zal snel moeten zakken in prijs en Sony moet meer doen dan simpelweg vertrouwen op de naam 'PlayStation': A price drop before the end of the year is inevitable and would be in line with previous PlayStation first time price reduction timings.
Marketing material has tended towards the esoteric and abstract and has seemingly failed to resonate with the consumer.